Pinterest Opens Toronto Office, Led by Former Facebook Exec

Just announced that Pinterest will be opening an office in Toronto. Good news for tech scene in Toronto kept on coming this month with companies like Microsoft, Google and Etsy opening offices here as well.

While other Canadian cities such as Vancouver and Montreal have their small successes when it came to attracting tech companies, nobody can argue that Toronto is a center of the universe when it comes to Canadian tech scene. Just last year it was announced that Toronto is the most rapid growth city when it came to IT hiring growth in North America.

This will be the one and only office in Canada for San Francisco based Pinterest . Office will be opening on October 1st this year.

Canadians save more than 4.5m ideas on Pinterest on daily basis.

Former Facebook veteran leader exec Erin Elofson will run the show for Pinterest in Canada.

Elofson said in an interview to Fortune Magazine:

“Pinterest is already deeply embedded in our culture and Canadians love Pinterest because they want to discover and try new things. They are relentlessly seeking inspiration to enhance their own lives.

Canadian businesses have the opportunity to offer the right products and services to Pinners to help them realize those aspirations and I’m looking forward to working with these businesses.”

Pinterest promised to Canadian advertisers  that they should be able to target French speaking customers by the end of the year.

Interesting fact about Canadian Pinners - top searches on Pinterest in Canada are "Tartan plaid" and "cabbage lasagna."

Stay Classy Canada!