Tag Archives: advertising

Online Advertising Explained (for dummies)

A lot of our subscribers who read our blog run their own small businesses online. Whether you have a $100k business or $1m you most likely need to drive some traffic to your website using social media advertising like Facebook Ads, Google Adwords, and Twitter Ads. It could be overwhelming following the trends and knowing everything … Continue reading Online Advertising Explained (for dummies)

Montreal App Hopper Gets Cut by Westjet / Air Canada

Hopper, Montreal startup, that provides travel deals, is in hot water this week due to their faulty PR campaign that landed them in trouble with both Westjet and Air Canada. Hopper advertising PR campaign claimed (still claims?) that it will provide you, the user, with "secret fares" on its app at discounts of up to … Continue reading Montreal App Hopper Gets Cut by Westjet / Air Canada

Montreal The Wallrus taking social media to TV screens

The Wallrus is an online platform that allows Marketers, Event planners, Brand Managers, and social media managers to integrate beautiful Social media feeds and digital signage in any type of screens for events and permanent installations. Wallrus is used in trade shows, hotels, national conventions, music festivals, political forums, Shopping mall, brand store and many … Continue reading Montreal The Wallrus taking social media to TV screens